A STUDY ON THE IMPACT OF USER EXPERIENCE ON BRAND LOYALTY IN MOBILE ASHION APPS AMONG GEN Z

A STUDY ON THE IMPACT OF USER EXPERIENCE ON BRAND LOYALTY IN MOBILE ASHION APPS AMONG GEN Z

Author's Name: SAI VYSHNAVI TADIKONDA ,DR. CHINTALA BALAJI

Type: Article

ISSN/ISBN: 978-81-987316-1-6

DOI Link: https://doie.org/10.11411/HENXI.2025427968

Journal Name: Henxi Publication c/o Research Matrix

Volume: 1

Issue: 1

Month: 11

Year: 2025

Date: 2025-12-16